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Congmin Jiang, Technical Director of the Company and Chairman of CWEC 

From July 19 to 20, the second phase of the “Five Rings of Trust” training of the company's Wise CWPC Marketing Series was held as scheduled. Nearly 60 middle and senior management personnel, marketing personnel and technical personnel of the company participated in the training.

Guest Lecturer Tu Feng

Entrusted by Chairman Li Renchao, Jiang Congmin, Technical Director of the company and Chairman of CWEC, delivered a speech at the opening ceremony of the training. He pointed out that marketing and sales are the key driving force of the company's development and in the current situation of white-hot competition in the market, the importance of improving marketing and sales management capabilities has become more and more prominent. He inspired everyone to continue to learn new knowledge and skills, and practically apply them to their work, to win customers' trust and support with a more professional attitude and service.

In this training, Tu Feng, a special lecturer of Huawei University, a master teacher of Huawei Global Training Center, and a national second-grade psychological counselor, was invited to give lectures. The “Five Rings of Trust” training course focuses on sales visit skills, adopts the method of “training + practice”, starts from the “PPP” to formulate the reason for the appointment, helps the sales staff to build a communication process based on the customer's cognition, and centers on the sales visit of the individual and the team to cultivate the communication habit and mindset of paying attention to the customer's feelings. The five aspects of communication habits and mindset that focus on customers' feelings, enhance the level of specialized sales and the ability to win customers' trust were explained. For the students to build from the “sales confusion - pre-visit preparation - effective questioning - efficient listening -Presenting advantages - Obtaining commitment - Summarizing and confirming” is a complete process, which benefits the students a lot.

Through the diversified forms of lecturers' teaching, case analysis, decomposition of practical actions, and rehearsal of key links, the trainees studied the relevant knowledge of the Five Rings of Trust in depth. In the interactive part of the training, the trainees enthusiastically spoke, shared their own difficulties encountered in the sales process and explored solutions, and some of the trainees also put forward innovative views and suggestions on marketing strategies. These results not only showed the professionalism and innovative spirit of the trainees, but also opened up new ideas and methods for the company's marketing work. The atmosphere of the training site was warm, and all the trainees were immersed in this feast of knowledge.

After the training, everyone unanimously said that they were full of harvest, not only gained a lot of practical knowledge and skills, but also further clarified their own goals and inspired the firm determination to contribute more marketing power for the development of the company.

Forging elite team and sprinting the second half of the target task. In the current rapidly changing market situation, the company wisdom of CWPC training program is committed to building a firm mindset, excellent skills, strong combat ability, and strict discipline of the marketing services team. In the fierce market competition, with the spirit of never slacking off and customer first firm belief, flexible and adaptive, grasp the market opportunities, cohesive marketing synergy, and strive to ensure that the marketing results fall into place for the company's transformation and development to inject new kinetic energy.